Role="math" localid="1650453920307" Exclusive Territory Success Yes No Total Yes 108 15 123 No 34 13 47 Total 142 28 170ĭo these data provide convincing evidence of an association between an exclusive territory clause and business survival? Carry out an appropriate test at the α = 0. Here are the count data, arranged in a two-way table: Second, the contract each franchisor offered to franchisees was classified according to whether or not there was an exclusive-territory clause. First, the franchisor was classified as successful or not based on whether or not it was still offering franchises as of a certain date. Two categorical variables were measured for each franchisor. How does the presence of an exclusive-territory clause in the contract relate to the survival of the business?Ī study designed to address this question collected data from a random sample of 170 new franchise firms. This means that the new outlet will be the only representative of the franchise in a specified territory and will not have to compete with other outlets of the same chain. ![]() ![]() The probability of rolling the same value on each die while the chance of getting a particular value on a. One clause that the contract may or may not contain is the entrepreneur’s right to an exclusive territory. So, just evaluate the odds, and play a game. The relationship between the local owner and the franchise firm is spelled out in a detailed contract. In return, he or she pays fees to the franchise firm and agrees to follow its policies. The owner of local franchise benefits from brand recognition, national advertising, and detailed guidelines provided by the franchise chain. ![]() Many popular businesses are franchises-think of McDonald’s.
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